Further News Revision

Q1 & 2

• Both refer to  unseen source 
• 2 sources - 1 quality, 1 popular
• Same story

Q1

• Shorter (10 marks)
• Apply a theory of representation to the sources (slide 14)

Q2

• Detailed deconstruction of media language (layout connection, images, etc) 
• No theory
• Compare sources

Q3

• 10 marks
• Doesn't refer to the case studies of The Guardian or The Daily Mail

Question 3: context, ownership, audience

In this question you will be asked to refer to your set products: The Guardian and The Daily Mail.  You will touch on ownership, audiences and contexts (social, cultural, political, economic, historical). This could include the following:

• News is shaped by how it is produced, distributed and circulated.
• Digitally convergent media has been a key factor in change /development
• Ownership, regulation, and funding structures all affect the news
• Define audiences (demographic, psychographics / lifestyle)
• How news attracts, targets, reaches and addresses audience
• How audiences interpret the news in varying ways

Distribution and circulation

• *The newspaper industry is commercial in nature unlike the public service remit of some other industries e.g. BBC broadcasting. Effects news how?

  *Online news converges with social media, which means that the institutions Facebook / Instagram / twitter can also influence the selection and mediation of news from dailymail.co.uk and theguardian.co.uk.

Examples of recent news stories from the Daily Mail and The Guardian which have been widely shared on their social media and the meaning mediated / shared / commented on / gone viral?

• Grenfell fakes exposed by mail online. December 2018
• Video of Bali deep-sea diver brought by the guardian. Went viral and led to a cleaning-up campaign March
• Momo hoax-post modern example. 2018. Went viral but it was fake news
• Segregated play areas - March 2019. The Guardian led to rapid change/social action.