Newspapers can commonly be defined as either a ‘broadsheet’ newspaper or a ‘tabloid’ newspaper.
- Feature popular articles that appeal to the masses, for example, human interest stories and celebrity gossip
- Tone used is informative and informal
- Uses jokes and headplay in headlines
- Adverts are aimed towards lower social groups
- Use more images than text (image led)
- Examples include The Sun, The Daily Mail, The Daily Star
Broadsheet
- Feature 'quality' articles including political and international stories
- Tone is informative and formal
- Headlines are more factual and direct
- Adverts target higher social groups
- Use more text than images (text led)
- Examples include The Times, The Telegraph, The Guardian
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